TGI Adds Four Patterns to Cosmo Brand – Consumer Tires

Miami, Fla.-based wholesaler Tire Group International LLC (TGI) has added four patterns in 36 sizes to its private label Cosmo brand. The additions are ultra high performance (UHP), sport utility vehicle (SUV), SUV UHP and mud terrain (M/T) patterns. The new patterns are designed to provide low noise, low rolling resistance and exceptional performance through “activated grip” technology. TGI says it conducted in depth market research to identify model names that would resonate with today’s millennial, female and Hispanic consumers. A national marketing campaign targeting these demographic groups will accompany the launch of these new products. Chubby Nubby MT, named for its wide base and aggressive nubs, reinforced shoulders and heavy-duty sidewalls; Kitty Kat SUV UHP, an asymmetric UHP pattern that has exceptional cornering and braking characteristics; and “The addition of these new patterns will complement our current offering, while targeting three of the quickest growing consumer demographics in our business. We conducted extensive market research and found that consumers are more apt to remember a brand if they connect with it on a personal level; humor and sel...

Back in the 1960s and 70s, he and several of his fellow workers at the British

Back in the 1960s and 70s, he and several of his fellow workers at the British Aluminium factory became home-grown celebrities. Putting aside 15p from their wages every week, they created their own Western movies, screening them at community groups to raise funds for local charities. Now, the surviving BA Cowboys – Ian and his fellow screen stars, Denis McCourtney and Alex Penman – are riding a new wave of publicity. Dressed up in cowboy and Indian gear for filming, they brought traffic to a standstill in Falkirk earlier this week as they travelled to the Kelpies – on a horse-drawn cart! And this Monday, they will take centre stage at a screening of their old movies in Bo’ness Hippodrome. He was impressed when fellow worker Robert Harvey showed a reel he’d made with his brother-in-law Billy McSorley. That spurred them on to make their own … and the rest is history! “He and Billy shot a two-man film, on a hand-held Super 8 camera. He let us see it and we were all hooked. There was a core of five of us but it grew to about 10. “Robert wrote and directed them all and John Aitken was the camera operator. The rest of us all pitched in – there were no stars; we just did whateve...